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Why Clarity is Important to Your Company, Brand and Sales

– Bill Grover “I Read Your About Page, But I Still Don’t Know What the Heck You Do” Isn’t it maddening to spend the time reading part of a home page, get interested enough to read the entire About Page and yet still do not know what a company does? So many companies fall for beautiful writing and lofty ideas but somehow never get around to tell you what they do or how to do…

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Bark the Right Words!

JANUARY 18, 2015 – BY NORLELA GROVER Get Your Sales Letter Noticed Do you remember the last sales letter or email that jumped out at you, or one that grabbed your attention like a barking dog? This is exactly how your sales letter should affect your potential clients. When a dog barks it does get your attention, but when it goes on for too long it becomes annoying very quickly. Your sales letter should be…

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